As a young girl, I spent many a summer at summer camp. I loved the array of activities camp offered, along with the friendships and camaraderie. Although as a young woman headed to college I had no real direction, today I see how my summers at camp have influenced my life’s multi-faceted creative journey.
When referring to my college days, I always jokingly say that I learned to ski and party better than anything else. I did, however, wander off the University of Vermont campus with a degree in marketing management and a much better idea of how to take care of myself though.
During my college tenure, besides my passion for skiing and partying, I also had a passion for design and art but didn’t have the confidence to pursue this head on.
As a newly minted college graduate, I was determined to find an entry into the design field. I landed a job running a printing press for a company that designed and manufactured fine personalized stationery, invitations, and baby announcements. Lallie was an entrepreneurial company and a family all in one, and I really enjoyed the creations I was part of with this great family. Nancy and Carl’s influence has forever marked my life’s journey, and I still have ink in my blood.
I moved on to account management in the graphics industry – working for a company that was unique at the time: they wrapped graphic design, marketing and printing all under one roof. I consulted with clients, wrote proposals and quotations, and coordinated graphic design and project production. I not only worked directly with my clients – like Rosenbluth Travel, Progress Lighting, and Delta Dental – I also attended to the details of all of the projects we worked on together.
When my ski bum tendencies called me to the Rocky Mountains, I initially found myself really using my college degree in the marketing department at Copper Mountain Resort. What a joy to help market all the aspects of a year-round resort when it was still owned by one man (and not a corporation) – and have the opportunity to ski great powder in my backyard.
Now, over 20 years later, I still call the Rocky Mountains of Colorado home.
Over the years I have learned that passion and determination are more important than talent. My career path has meandered through a number of different places – all in the area of communications and marketing. I have written a newspaper column, written and edited tourism guidebooks as a freelancer, assisted a professional photographer and managed a number of other creative projects;
managed the production of countless magazines and books for Inside Communications (VeloNews, Inside Triathlon);
managed creative projects at the University of Colorado Communications Department;
directed branding and marketing communications for biofuels conferences; and helped artists working on their websites through a template based website company called FASO.
My work over the years has given me a passion for collaborating with others to bring brands, projects, and processes to life.
Today my work is helping creative entrepreneurs, like you, keep your business moving forward – giving you more time for your version of play. I love being behind the scenes and helping to get and keep the systems, operations, and projects of your business humming – the details of your business are my priority.
I also follow my path as an outdoor diva and creative soul. It is an ongoing journey, which I know, as a creative and an entrepreneur, you can relate to.
To feed my soul outside of work I spend lots of my free time skiing powder, pedaling my bike, or somehow exploring in my Rocky Mountain backyard. I also have a penchant for travel – my husband and I spent a year traveling the world and today you’ll often find us in some backcountry campsite in our trusty campervan. And I never leave home without my journal and box of colored pencils – to capture some aspect of my adventures.